Friday, May 2, 2008

Smellphone

You thought cellphones were a public nuisance, now we get smellphones. I may be speaking to a certain older demographic when I mention the old SCTV 3D movie skits where John Candy and co. upped the ante with "smellorama." But that's exactly what this patent for cellphones sounds like.

What brilliant product manager or marketing guru came up with this idea? You think loud cellphone talkers are annoying? You think the old lady with the flowery perfume is bad? Now you can experience the synergies between those two next time you are spending some quality time in an airport departure lounge.

On the other hand, think of the passive-aggressive messages you can now send to your co-workers. This is certain to cause a surge in demand for HR professionals to write new policies to cover smell message services.

The press release on the ConVISUAL site suggests that in the future, you will be able to send the fresh scent of the ocean breeze to your friend stuck in the middle of a kid-western winter. Smells like something entirely different to me. Motorola patented this as reported in InformationWeek. They started with the RAZR followed by the ROKR and the KRZR. Now they have the REEKR.

REEKR brand is the sole property of Andrew Woodard. Thanks Andrew.

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